The first step to using video successfully for your business is knowing what you want to say and who you are saying it to. It sounds simple, but we have encountered many clients over the years who decide they want a video, but have no idea what they want it for nor who or where their audience is.
Read MoreSo you want to edit your video? Once upon a time, editing was the domain of production houses and TV stations. Today, apps can edit your content for you, but they are limited in what they offer the end user in the ways of changing, well, anything.
Read MoreRecently a slew of disruptive video production companies has launched, claiming to innovate the video production business with cheaper video product offerings. These services offer a different model than traditional video production companies, allowing clients to create larger volumes of content for a lower price.
Read More3 critical video production mistakes that businesses make when trying to communicate professionally and engage an audience include: not enough resources – it goes without saying that ‘you get what you pay for’ and this is even truer when producing video. It has nothing to do with how top-of-the-range your lenses are, it’s the types of equipment you use!
Read MoreThe Ebola epidemic that hit Western Africa in 2014 was one of the greatest challenges humanity has faced in decades. There was incredible pressure from the public, NGOs, and health workers willing to assist in the fight, but the Australian Government refused to support the relief effort.
Read MoreSometimes in life we get the opportunity to make a video. If you’re a beginner or a pro, there are many tools you can use to tell your story. Together with these tips, it’s easy to create a perfect interview video.
Read MoreNewcast Studios a big believer in corporate responsibility. Every year we reach out to a charity to offer in-kind assistance to help market their brand or initiatives. In 2016 we wanted to create a national TV commercial with Soldier On, a charitable organisation that assists those who return after serving our country; the veterans and their families to secure their futures.
Read MoreWhether your video is promotional or instructional, interactive links are a valuable addition to any video. Clickable video links are different from YouTube ‘annotations’. Annotations can only include links restricted to your youtube account. Clickable video links can take you anywhere.
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