Last week a client contacted us at Newcast Studios to discuss an online video advertising campaign. They had tried advertising in local newspapers (to the tune of $10,000) but saw no one extra customers and they weren’t keen on radio advertising or TV. So they asked us; does online advertising work?
Read MoreCanberra based Newcast Studios has won a prestigious international video award at the Cannes Corporate Media and TV Awards for their documentary of Deakin-based Aspen Medical’s deployment to Iraq to manage trauma field hospitals and maternity units at the height of the fight against ISIS.
Read MoreThe first step to using video successfully for your business is knowing what you want to say and who you are saying it to. It sounds simple, but we have encountered many clients over the years who decide they want a video, but have no idea what they want it for nor who or where their audience is.
Read MoreSo you want to edit your video? Once upon a time, editing was the domain of production houses and TV stations. Today, apps can edit your content for you, but they are limited in what they offer the end user in the ways of changing, well, anything.
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